Sales drivers for Florida property in 2009
Attracting around 80 million tourists a year, and international visitors from all over the world, Florida's second homes market has seen major changes in the last decade. Having seen prices escalate to unsustainable levels, developers have found themselves with large inventories and a shrinking number of domestic buyers. However, the weak dollar, new foreign buyer markets and a variety of property investment options are helping to drive sales up, with foreign buyers accounting for 30% of all Florida real estate sales in 2007.
This panel will explore the prospects for sales in Florida, key growth areas, target buyers, projects most likely to sell, and how international agents can work with local partners to drive activity.
This panel, chaired by John Sebree of the Florida Association of Realtors, with include:
Carla Rayman, Prudential Palms Realty/Sarasota Association of Realtors
Teresa Kinney, Realtor Association of Miami Beach
Gary Kenny, Feltrim/Coldwell Banker Team Realty
Bill Cowie, British Homes Group
Key questions/topics to be covered include:
How many sales were made in 2008?
What proportion of sales were to international buyers?
What are sales forecasts for 2009 and which parts of Florida will see the best activity, and why?
What factors (ie currency, inventory, discounts, mortgages, etc) will attract foreign buyers in 2009, and why?
How can international agents work with local agents and developers to drive foreign sales?
What typical commissions can international agents achieve in Florida?
What marketing and sales support do Floridian agents and developers offer international partners?
What proportion of sales to international buyers is predicted for 2009?
